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Moosend · Excel Guide

Pull Geographic Campaign Performance Data From Moosend Into an Excel workbook

2026-05-14
5 min read

The Scenario

A content strategist noticed something in the last campaign report: opens from Germany and France were running nearly double the UK rate. Her director wants to know if this holds across the last 3 campaigns before they decide whether to greenlight a localized content track. The country-level breakdown is buried inside each individual campaign report in Moosend.

The bad version:

  • Open campaign 1 in Moosend, find the geographic breakdown tab, screenshot or manually copy the country rows you need
  • Open campaign 2, repeat — and notice the UI sorts countries differently so the top 5 is a different list
  • Open campaign 3, repeat — and realize you forgot to note the total sends for each campaign so the open-count numbers aren't comparable

Three campaigns, three reports, three different sort orders. The comparison table is in your head, not in a workbook.

The Easy Way: One Prompt in SheetXAI

SheetXAI is an AI agent that lives inside your Excel workbook. It connects to Moosend through its built-in integration, fetches the geographic breakdown for each campaign, and writes all the country-level data into one worksheet — sorted and structured for comparison.

Try this yourself — free for 7 days

SheetXAI installs in your Excel workbook in about a minute. Paste the prompt below and watch it run.

Type this prompt

Fetch the location-based open stats for Moosend campaign ID camp789 and write each country's open count into my Excel 'Geo Report' worksheet sorted by total opens descending

What You Get

  • A row for each country-campaign combination in the 'Geo Report' worksheet — campaign ID, country, unique opens, total opens
  • Data from all 3 campaigns lands in one table, making cross-campaign comparison straightforward
  • The pull is repeatable — add more campaign IDs and re-run to extend the dataset

What If the Data Is Not Quite Ready

You want the data sorted by total opens within each campaign

Type this prompt

For each campaign ID in column A of the 'Campaign List' worksheet, fetch the geographic open stats and write campaign name, country, and total opens into the 'Geo Performance' worksheet — sorted by campaign then by total opens descending

You only want countries with more than 50 unique opens

Type this prompt

For each campaign ID in column A of the 'Campaign List' worksheet, fetch the geographic open stats and write campaign name, country, and unique opens into the 'Geo Performance' worksheet — only include rows where unique opens is greater than 50

You want to flag which country is the top performer for each campaign

Type this prompt

For each campaign ID in column A of the 'Campaign List' worksheet, fetch geographic open stats and write campaign name, country, and total opens into the 'Geo Performance' worksheet — add a 'TOP' flag in column D for the country with the highest total opens in each campaign

Full regional analysis: pull geo data, flag top markets, and summarize

Type this prompt

Fetch geographic open stats for all 3 campaign IDs in column A of the 'Campaign List' worksheet — write campaign name, country, unique opens, and total opens into the 'Geo Performance' worksheet — flag top-performing country per campaign in column E — then write a one-sentence summary of which country led across all three campaigns into cell G1

Running the pull, the flags, and the summary together means the deck-ready insight is waiting when you open the workbook.

Try It

Get the 7-day free trial of SheetXAI and open an Excel workbook with your campaign IDs, then ask SheetXAI to pull the geographic performance breakdown from Moosend into a comparison table. See also the Export Campaign Performance Stats spoke or the full Moosend overview.

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