The Scenario
The quarterly channel report is due Friday. You're in performance marketing and you have 600 orders in an Excel workbook — each with UTM source, medium, and campaign attribution. You need all of it pushed into Simla as web analytics source records so the revenue-by-channel numbers are accurate when your director pulls the report.
The bad version:
- Open each order in Simla, navigate to its analytics section, type in the UTM source, medium, and campaign values from the workbook row by row.
- Miss one field on order 200 because the medium column was blank and Simla saved a blank field without erroring.
- Finish all 600, run the channel report, and find 40 records showing "direct" because the UTM source column had trailing whitespace submitted as empty strings.
The Easy Way: One Prompt in SheetXAI
SheetXAI is an AI agent inside Excel. It reads your attribution workbook and uploads each row as a Simla web analytics source record — with normalization and blank-field handling built into the ask.
Read my Excel Campaign Attribution table and batch-upload the UTM source, medium, and campaign columns into Simla against the order IDs in column A.
What You Get
- All 600 attribution records uploaded to Simla against the correct orders
- Failed rows flagged — order ID not found, missing required field, invalid source value
- A success count to validate completeness before the quarterly report runs
- No whitespace errors, no blank UTM fields silently submitted
What If the Data Is Not Quite Ready
UTM values have trailing whitespace or inconsistent capitalization
Trim and lowercase all values in the source, medium, and campaign columns, then upload all rows to Simla as web analytics sources using order ID from column A.
Some orders have no UTM data
Filter out rows where the UTM source column is blank, upload only rows with complete attribution data, and log skipped rows as "NO UTM" in a Status column.
Attribution data appears on multiple rows for the same order from different exports
Deduplicate rows by order ID in column A, keeping the row with the most complete UTM data, then upload all unique records to Simla.
Full cleanup and upload in one ask
Trim and lowercase UTM values, filter out rows without a UTM source, deduplicate by order ID, then upload all valid rows to Simla and flag failures in a Status column.
One prompt. The quarterly report reflects what actually happened.
Try It
Get the 7-day free trial of SheetXAI and open your Excel campaign attribution workbook with UTM data matched to Simla order IDs. See Bulk Upload GA Client IDs for journey attribution, or the full Simla.com hub for all analytics workflows.