The Scenario
You are a sales ops manager. Your company just exhibited at a trade show targeting enterprise manufacturing accounts. The sales team came back with 100 target company names on a printed attendee list that got typed into a Google Sheet over the weekend: company name, domain, industry, and city in columns A through D. None of them are in Apollo yet.
Before the sales team can do anything with these accounts, they need to exist in Apollo. The prospecting review is Tuesday at 10 AM.
The slow version of Monday:
- You upload the CSV to Apollo's account import, but the field mapping screen requires manual column assignment
- Apollo rejects 12 rows because the domain format has "www." prefix it does not accept
- You fix them in the CSV, re-import, get back 8 more errors for domains with trailing slashes
- The import finally completes but the newly created account IDs are not in your sheet
- Tuesday arrives. You can tell the team "they're in Apollo," but you cannot point to the IDs in any organized way.
The fast version is one prompt.
The Easy Way: One Prompt in SheetXAI
SheetXAI is an AI agent inside your spreadsheet that reads the account rows, creates each one in Apollo, and writes the new account ID back to the sheet, so you have a complete record of what was created.
Open the SheetXAI sidebar and type:
Create all 100 accounts in Apollo from this sheet using company name in column A, domain in column B, industry in column C, and city in column D. Before creating, normalize domains to bare format with no "www." or trailing slashes. Write the newly created Apollo account ID into column E for each row, or write "Already exists" if Apollo already has an account for that domain.
SheetXAI normalizes the domains, creates the accounts in Apollo, and writes each account ID or status back to column E. By Monday afternoon, the team has a sheet with 100 IDs ready to use.
What You Get
A processed sheet with:
- Columns A–D — original account data, unchanged
- Column E — Apollo account ID for each created account, or "Already exists" for duplicates
Every ID is in the exact row it belongs to. The team can filter column E to find the new IDs, paste them into the sequence assignment workflow, or hand them to the SDRs for contact creation.
Need LinkedIn URL or founding year added to each account while you are at it? Add those fields to the same prompt, and SheetXAI pulls the Apollo organization enrichment inline.
What If the Data Is Not Quite Ready
Trade show lists are collected quickly and rarely come out clean. SheetXAI handles the fixup and the account creation together.
When industry values use inconsistent labels
The sheet has "Manufacturing," "Mfg," "mfg.," and "Industrial" all meaning the same thing. Apollo's industry field accepts free text, but your team wants consistency for filtering.
Normalize the industry values in column C: consolidate "Mfg," "mfg.," and "Industrial" all to "Manufacturing." Then create all 100 accounts in Apollo using columns A through D and write the account IDs into column E.
When some domains are missing entirely
A handful of companies did not have their website listed and column B is blank for those rows.
For rows where column B is blank, use Apollo's organization search to look up the company name in column A and find its domain. Write the found domain into column B. Then create all 100 accounts using the completed domain values and write account IDs into column E.
When you want to enrich accounts immediately after creation
The team wants industry, headcount, and revenue filled in alongside the new account IDs.
Create all 100 accounts in Apollo using columns A through D. Write the new account ID into column E. Then enrich each account using Apollo's organization data and write employee count into column F, annual revenue into column G, and LinkedIn URL into column H.
When the list needs deduplication, domain normalization, and account creation in one shot
The sheet was typed by three different people over two days and has duplicate company names, inconsistent domain formats, and a handful of blank rows.
Remove any blank rows. Deduplicate by domain in column B, keeping the first occurrence. Normalize all domains to bare format (no www., no https://, no trailing slashes). Then create all remaining rows as Apollo accounts using columns A through D and write account IDs into column E.
The pattern: clean the list and create the records in a single prompt. Column E gives you a row-level audit trail of every account that was created.
Try It
Get the 7-day free trial of SheetXAI and open any sheet of target account names, then ask it to create them in Apollo. The Apollo integration is included in every SheetXAI plan. For related workflows, see how to bulk-create contacts from a sheet or the Apollo in Google Sheets overview.