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BuiltWith · Google Sheets Guide

Resolve LinkedIn or Twitter Company URLs to Root Domains in a Google Sheet

2026-05-14
5 min read

The Scenario

You scraped 300 LinkedIn company profile URLs from a search last week. The list lives in column A of a Google Sheet. Your CRM requires website domains, not LinkedIn URLs — and your outreach sequence won't fire until the domain field is populated. You need to resolve every URL to its actual company website.

You discovered the gap at 8 AM. The sequence was supposed to start at 9.

The bad version:

  • Open each LinkedIn URL in a browser, navigate to the company page, find the website link in the "About" section, copy it, paste it into column B
  • Around row 20, realize some companies have their LinkedIn website field pointing to a Linktree or a subsidiary site rather than the root domain, so you have to make a judgment call about which URL to use
  • Accept that you're going to do this for 280 more rows, and that the sequence isn't starting at 9 AM

This is not analysis. It's copying from one browser tab to another, three hundred times.

The Easy Way: One Prompt in SheetXAI

SheetXAI is an AI agent that lives inside your Google Sheet. It reads the LinkedIn URLs in your sheet and uses BuiltWith's social lookup to resolve each one to the associated company domain — without you touching a single browser tab.

Open the sheet with your 300 LinkedIn URLs in column A and ask:

For each LinkedIn company URL in column A, use BuiltWith social lookup to find the associated root domain and write it to column B.

SheetXAI runs the resolution across all 300 rows and writes the root domains back to the sheet.

What You Get

  • Column B populated with the root domain for each LinkedIn URL (e.g., example.com — not the full URL, just the domain)
  • Rows where BuiltWith can't resolve the LinkedIn URL get "Not Found" in column B so they're easy to filter
  • The output is consistent — no Linktree URLs, no subsidiary sites, just the primary company domain BuiltWith has associated with the LinkedIn profile

What If the Data Is Not Quite Ready

Some of my LinkedIn URLs are malformed — they're missing the /company/ segment

Before resolving, clean column A: standardize all LinkedIn company URLs to the format https://linkedin.com/company/[slug]. If a URL is missing the /company/ path segment, attempt to fix it by treating the last path segment as the company slug. Then use BuiltWith social lookup to resolve each URL to a root domain and write to column B.

I also have Twitter profile URLs mixed in with the LinkedIn URLs — handle both

For each URL in column A, determine whether it is a LinkedIn company URL or a Twitter profile URL. Use BuiltWith social lookup to resolve each to the associated company domain. Write the resolved domain to column B and the URL type ("LinkedIn" or "Twitter") to column C.

I want the country and top technology alongside the domain

For each LinkedIn company URL in column A, use BuiltWith to find the associated root domain. Write the domain to column B. Then also fetch the BuiltWith profile for that domain and write the detected country to column C and the primary technology category to column D.

Full CRM prep pipeline in one shot

Resolve all LinkedIn URLs in column A to root domains using BuiltWith social lookup. Write the domain to column B. Flag "Not Found" in column B for any URL BuiltWith can't resolve. Then for all resolved domains, fetch the BuiltWith financial data and write Estimated Revenue to column C and Employee Count to column D. Mark rows in column E as "CRM Ready" if both the domain and employee count are populated, and "Needs Review" otherwise.

One prompt takes you from a list of LinkedIn URLs to a CRM-ready table with enrichment — no tab-switching involved.

Try It

Get the 7-day free trial of SheetXAI and open the Google Sheet with your social profile URLs, then ask it to resolve every row to a root domain using BuiltWith's social lookup data. See also: enrich domains with financial data and the BuiltWith overview.

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