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Dripcel · Google Sheets Guide

Bulk Tag Contacts in Dripcel From a Google Sheet

2026-05-14
5 min read

The Scenario

You are a campaign manager preparing an exclusive VIP offer. The offer goes to a specific segment: 3,000 customers who hit a purchase threshold last quarter. Their phone numbers are in a Google Sheet — column A, one number per row. All of them already exist as contacts in Dripcel. They just need the 'VIP-2025' tag added so they can be targeted with the exclusive SMS.

Tagging 3,000 contacts one at a time in the Dripcel UI is not a plan. It is a punishment.

The bad version:

  • Open Dripcel's contact search, look up each phone number, click into the contact, add the tag, and save — for 3,000 rows.
  • Try to find a bulk tag feature in the UI, discover it requires uploading a CSV in a specific format, spend 20 minutes reading the documentation, and realize the CSV importer only supports overwriting all existing tags, not appending a new one.
  • Hand the task to an intern, who gets through 400 rows before making an error that tags a batch of contacts with the wrong label.

The VIP offer is time-sensitive. The segment needs to be ready before the campaign goes live — and the campaign goes live Thursday.

The Easy Way: One Prompt in SheetXAI

SheetXAI is an AI agent that lives inside your Google Sheet. It reads your data and talks to Dripcel through its built-in integration — so you can add tags to an entire contact list without leaving the sheet.

Read all phone numbers in column A of the 'VIP Contacts' sheet and add the tag 'VIP-2025' to each contact in Dripcel.

What You Get

  • Every phone number in column A matched to its existing Dripcel contact.
  • The 'VIP-2025' tag added to each contact — appended, not replacing existing tags.
  • A count of successful tag additions written back to the sheet.
  • Any rows where the contact wasn't found in Dripcel flagged in column B so you can decide whether to create those contacts or skip them.

What If the Data Is Not Quite Ready

The tag names vary by row — different contacts need different segment tags

Read all rows from the 'Segment Tags' sheet (column A = phone, column B = tag name). For each row, add the tag in column B to the corresponding Dripcel contact. Write 'Tagged' or 'Not Found' into column C for each row.

Some numbers in the sheet aren't in Dripcel yet — you want to create missing contacts and tag them in one pass

Read all phone numbers in column A of the 'VIP Contacts' sheet. For each number, check if the contact exists in Dripcel. If it does, add the tag 'VIP-2025'. If it doesn't, create the contact and add the tag. Write the outcome — 'Tagged Existing', 'Created and Tagged', or 'Failed' — into column B.

The phone numbers are in mixed formats — you need to normalize before matching

Read all phone numbers in column A of the 'VIP Contacts' sheet. Normalize each number to MSISDN format (strip spaces and dashes, prepend +1 where missing). Then add the tag 'VIP-2025' to each matching Dripcel contact. Write 'Tagged' or 'Not Found' into column B.

You want to normalize, create missing contacts, tag everyone, and report the outcome in one pass

Read all phone numbers in column A of the 'VIP Contacts' sheet. Normalize all numbers to MSISDN format. For each number: if the contact exists in Dripcel, add the tag 'VIP-2025'; if it doesn't exist, create the contact with a blank name and add the tag. Write a final summary — total rows, tagged existing, created and tagged, failed — into cells A1 through D1.

One prompt that handles normalization, contact creation, and tagging together means the segment is ready before you finish your coffee.

Try It

Get the 7-day free trial of SheetXAI and open the Google Sheet holding your VIP phone number list, then ask it to tag every contact in Dripcel in a single pass. You can also explore how SheetXAI handles bulk contact imports or the full Dripcel integration overview.

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