The Scenario
A client handed you a product idea this morning: silicone baking mats. They want to know if the market is worth entering — search demand, competitive density, who owns the keywords, and which ASINs are doing real revenue without a fortress of reviews.
They want a single Google Sheet with everything in it. Keywords, competitors, share-of-voice. Something they can walk into a decision meeting with.
You've done research briefs before. Normally it takes an afternoon — not because the analysis is complex, but because assembling the data is its own project. Jungle Scout, CSV export, paste into one tab. Another query, another CSV, paste into another tab. Repeat.
The bad version:
- Run a keyword search in Jungle Scout for "silicone baking mat," copy the results, paste into a Keywords tab.
- Run a product database query for Bakeware with revenue filters, export the CSV, reformat it, paste into a Competitors tab.
- Run a share-of-voice lookup for the top keywords, read off the brand percentages, type them into a third tab.
- Notice that your keyword tab export and your product database export used different column formats, and spend twenty minutes aligning them.
A research brief that should take one focused hour is eating the whole afternoon.
The Easy Way: One Prompt in SheetXAI
SheetXAI is an AI agent inside your Google Sheet. It reads your instructions, calls Jungle Scout for each data type you need, and writes everything into the tabs you specify — in one session.
Search Jungle Scout for 'silicone baking mat' keywords and write the top 20 by search volume into a Keywords tab, then query the product database for Bakeware with revenue above $3000 and under 300 reviews and write the top 50 results into a Competitors tab.
SheetXAI runs the keyword search, writes the top 20 results into the Keywords tab, then runs the product database query and writes the filtered listing results into the Competitors tab — all in one operation.
What You Get
- Keywords tab populated with the top 20 Jungle Scout keywords for "silicone baking mat" sorted by search volume, with competition scores.
- Competitors tab with up to 50 Bakeware ASINs matching the revenue and review filters — ASIN, title, price, monthly revenue, review count.
- Each tab formatted consistently so you can work across both without reformatting.
- A foundation that covers keywords, competitors, and revenue data in one session instead of three separate workflows.
What If the Data Is Not Quite Ready
I want to include share-of-voice data for the top keywords
Search Jungle Scout for 'silicone baking mat' keywords, write top 20 by search volume into a Keywords tab. Query the Bakeware product database with revenue above $3000 and reviews below 300, write top 50 into a Competitors tab. Then fetch share-of-voice data for the top 5 keywords by volume and write brand name and share percentage into a SOV tab.
The product idea is in a cell rather than hard-coded in the prompt
For the product idea in cell A1 of my Brief sheet, fetch related Jungle Scout keywords into a Keywords tab and pull top competitor products into a Competitors tab, then write a one-paragraph opportunity summary into cell A1 of a Summary tab.
I want the brief filtered to FBA competitors only
Search Jungle Scout for 'silicone baking mat' keywords, write top 20 by search volume into a Keywords tab. Then query the Bakeware product database filtered to FBA sellers only with revenue above $3000 and reviews below 300, write top 50 results into a Competitors tab.
Kill-chain: full brief with scoring, share-of-voice, and opportunity summary
Build a product launch brief for 'silicone baking mat'. Write the top 20 Jungle Scout keywords by search volume into a Keywords tab with competition scores. Write the top 50 Bakeware products with revenue above $3000 and reviews below 300 into a Competitors tab. Fetch share-of-voice for the top 5 keywords and write into a SOV tab. Then write a 3-sentence opportunity summary — covering demand level, competitive density, and the most fragmented keyword opportunity — into cell A1 of a Summary tab.
All four data pulls and the written synthesis in one prompt. The brief arrives ready to present.
Try It
Get the 7-day free trial of SheetXAI and open a blank Google Sheet, then ask it to build a Jungle Scout product research brief for any product idea — keywords, competitors, and share-of-voice all written into separate tabs in one session. See also the spoke on pulling competitor ranking keywords, or return to the Jungle Scout overview.