The Scenario
Your Q1 quarterly business review is Thursday. The VP forwarded the calendar invite this morning with a single note: "can you bring the Snapchat numbers?" You open the Excel workbook your team has been using for campaign reporting and realize the last update was December. The actual Q1 data is still in Snapchat Ads Manager and you have never pulled it into this workbook before.
The bad version:
- Log into Snapchat Ads Manager, configure a custom Q1 report with all 12 campaigns selected, export to CSV, open the file in Excel.
- Find that the date column is formatted differently from the rest of the workbook, there's a subtotal row at the bottom that will break any formulas, and three campaign names have trailing spaces that cause VLOOKUP mismatches against the budget sheet.
- Spend 30 minutes fixing the formatting, deleting the subtotal, trimming the names — before you even start the analysis.
If this is a one-off, that's a bad afternoon. If your director expects this data every quarter, those 30 minutes of cleanup are a standing overhead on every reporting cycle.
The Easy Way: One Prompt in SheetXAI
SheetXAI is an AI agent that lives inside your Excel workbook. It connects to the Snapchat Marketing API and writes campaign data directly into your worksheet — no CSV, no reformatting.
Get stats for all campaigns in Snapchat ad account ID abc123 for Q1 2026 and write campaign name, impressions, swipes, spend, and conversions into columns A through E of the Campaign Stats sheet
What You Get
- Row 1: headers — Campaign Name, Impressions, Swipes, Spend, Conversions
- One row per campaign starting at row 2, all 12 campaigns included
- Spend in your account's billing currency, consistent formatting throughout
- Any campaign with zero impressions still appears so nothing is silently omitted
What If the Data Is Not Quite Ready
The fiscal quarter doesn't align to January 1 through March 31
Get stats for all campaigns in Snapchat ad account ID abc123 from February 1 2026 through April 30 2026 and write campaign name, impressions, swipes, and spend into columns A through D — use YYYY-MM-DD for all date references
You want cost-per-swipe as a derived column
Pull Q1 2026 campaign stats from Snapchat ad account abc123 — campaign name, impressions, swipes, and spend into columns A through D — then divide column D by column C and write cost-per-swipe into column E, formatted as currency with two decimal places
Two ad accounts need to appear in the same workbook sheet
Get Q1 2026 campaign stats from Snapchat ad accounts abc123 and xyz456, combine into a single table with an Account column in column A, and write campaign name, impressions, swipes, and spend into columns B through E
Full QBR prep in one shot: pull stats, flag underperformers, add totals
Fetch Q1 2026 Snapchat campaign stats for ad account abc123 — campaign name, impressions, swipes, spend, conversions into columns A through E — then write Flag in column F for any campaign where conversions divided by impressions is below 0.001, and add a TOTALS row at the bottom summing columns B through E
Try It
Get the 7-day free trial of SheetXAI and open the Excel workbook where your quarterly Snapchat data should live, then ask it to pull campaign stats for the period you need. Also worth reading: how to pull ad squad performance, and the hub overview for all Snapchat workflows.