How to Connect HeyReach to Google Sheets (4 Methods Compared)

The Problem With Getting Sheet Data In and Out of HeyReach

You have a Google Sheet full of LinkedIn URLs, first names, companies, and campaign segmentation logic. HeyReach is where the outreach actually happens. Getting data between the two is friction you feel every week.

HeyReach is good at orchestrating LinkedIn campaigns at scale across multiple sender accounts. But it wasn't designed for bulk data hand-off to and from a spreadsheet. The default move is to export a CSV from one place, massage it until the columns line up, and import it somewhere else — and then do it all again when anything changes.

Below are the four common ways teams handle this. Only the last one is actually sustainable.

Method 1: Manual Copy-Paste

You open HeyReach, download a leads export or campaign report, open it in Google Sheets, and start moving cells around. You reformat the LinkedIn URL column because HeyReach uses full URLs and your CRM wants handles. You manually enter the new leads the other direction — pasting one row at a time because the import template needs specific column headers.

It works, and for a one-time setup it's defensible.

But once your campaign cadence is weekly — pulling fresh performance numbers, updating lead lists before each launch, syncing accepted connections back to the sheet — the manual workflow becomes the job. Not part of the job. The job.

Doing this for 300 leads every Thursday afternoon, for six active campaigns, is how a growth hire turns into a data entry clerk.

Method 2: Zapier or Make

Both Zapier and Make have HeyReach connector options. You can set up a trigger on a spreadsheet update, pass the row data to the HeyReach API, and write a status code back into column E. For pulling campaign stats, you can schedule a periodic trigger that calls HeyReach and dumps results into a named sheet.

Before you read another sentence — do you know what a webhook trigger is? A field mapping? An API key and where to put it? If those terms feel uncertain, this isn't your path. Skip to Method 3 or 4.

If you're still here: the setup is real. You pick your trigger, authenticate the HeyReach connection, map every column by hand, and handle edge cases like missing LinkedIn URLs or rate limit errors. The flow works.

But one automation fires one row at a time.

Sending 300 leads through a Zap means 300 separate API calls, 300 trigger events, and a task history that becomes unreadable when row 147 fails silently and the rest continue without flagging it.

You probably just need to bulk-add a lead list before tomorrow's campaign. You probably have no idea how to handle paginated API responses in Make — and you shouldn't have to know. So you hand this to whoever on your team builds automations, and now you're waiting on Slack while the clock ticks toward your launch window.

Add a second step — deduplication, a conditional tag, a status writeback — and the complexity compounds faster than the benefit.

Method 3: The Previous Generation — Connector Add-Ons

Until recently, the most practical option for teams doing repeatable spreadsheet ↔ HeyReach work was a category of add-ons that let you configure column mappings, save templates, and run imports on demand. You defined your headers, matched them to HeyReach fields, and re-ran the same config each week.

That was a genuine improvement over manual. The column logic was saved, the format was consistent, and you didn't have to re-explain the field mapping to someone new every month.

But every piece of the thinking was still yours to own. Which rows to include. Which list to target. How to handle the ones that came back with errors. How to restructure the sheet when the campaign team added a new column. The connector moved the data; you provided everything else. And when the sheet changed, the config broke until someone updated it.

This is the previous generation. It got the data through, but it put the operator in the center of every run.

The Easy Way: Using SheetXAI in Google Sheets

There is a different approach. SheetXAI is an AI agent that lives inside your Google Sheet. It reads the sheet, understands what's in it, and through its built-in HeyReach integration it can push leads into lists, pull campaign stats, export account data, and write results back to your sheet. No template to configure. No automation to maintain. You just ask.

Example 1: Bulk-add leads to a HeyReach list before a campaign launch

Add every row from my 'Prospect List' sheet to HeyReach lead list ID 1234 — column A is the LinkedIn URL, column B is first name, column C is last name, column D is company — write the add/update/fail status into column E

SheetXAI reads all 300 rows, calls the HeyReach API in bulk, and writes "added," "updated," or "failed" into column E for each lead. You see exactly what landed and what needs attention before the campaign opens.

Example 2: Pull 30-day campaign performance into the sheet

Fetch overall HeyReach stats for all campaigns over the last 30 days and write campaign name, connection requests sent, accepted, messages sent, and replies into my sheet — one row per campaign

Instead of exporting a report from HeyReach and reformatting it, the data arrives in your sheet directly. You can follow up with a second prompt to calculate acceptance rate and reply rate, or ask SheetXAI to do it in the same breath.

Try It

Get the 7-day free trial of SheetXAI and open any Google Sheet with LinkedIn lead data or HeyReach campaign IDs, then ask it to push the leads or pull the stats. The HeyReach integration is included in every SheetXAI plan.