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DataForSEO · Excel Guide

Enrich a Keyword Sheet With Search Volume and CPC From DataForSEO

The Scenario

You are a PPC analyst. Your client has 200 keywords in column A of an Excel workbook and the budget presentation is due Thursday at noon.

You need search volume, average CPC, and competition score in columns B, C, and D. Without those numbers the budget recommendations are guesses.

It is Tuesday morning.

The bad version of the next two days:

  • You log into a keyword research tool and paste in keywords 50 at a time
  • You export each batch as a CSV and try to import it into the workbook
  • Excel's Text Import Wizard asks you seventeen questions and the column order is wrong
  • You spend an hour re-sorting and matching the imported data back to the original keyword order
  • You hit the tool's daily export limit on batch 3 Wednesday afternoon
  • You show up Thursday with 50 rows still missing CPC data.

The fast version is one prompt on Tuesday morning.

The Easy Way: One Prompt in SheetXAI

SheetXAI is an AI agent inside your Excel workbook that reads your keyword column, calls DataForSEO's keyword metrics endpoint for all 200 keywords in one batch, and writes volume, CPC, and competition directly into the workbook — no CSV import, no column re-sorting.

Open the SheetXAI sidebar and type:

For every keyword in column A of my PPC Keywords tab, pull DataForSEO keyword metrics including monthly search volume, CPC, and competition level and write them into columns B, C, and D.

SheetXAI calls DataForSEO's Keywords Data endpoint, waits for results, and writes every value back to the matching row. The join is automatic because SheetXAI is reading the workbook the whole time.

What You Get

Every row in your PPC Keywords tab enriched:

  • Column B — monthly search volume for the keyword
  • Column C — average CPC in your target currency
  • Column D — competition level

All 200 rows, no missing data, no re-import step. Sort by CPC to find the expensive keywords or filter by competition level to isolate easier wins for the client's budget range.

What If the Data Is Not Quite Ready

PPC keyword workbooks come from multiple sources and are rarely clean. SheetXAI handles the preparation and the pull in one prompt.

When keywords have duplicate entries

Your workbook was assembled from three campaign exports and some keywords appear two or three times.

Deduplicate column A of my PPC Keywords tab by exact match, keeping only the first occurrence of each keyword. Then pull DataForSEO metrics — volume, CPC, and competition — and write them into columns B, C, and D.

When you want keyword suggestions on top of the existing list

The client wants to see related keywords with potentially better CPC-to-volume ratios.

For the 20 highest-volume keywords in column A, pull DataForSEO keyword suggestions and add the top 5 suggestions per seed to the bottom of the PPC Keywords tab with their volume and CPC. Mark the source in a new column called Origin.

When you need UK-specific search data instead of global

The campaign targets the UK market.

Pull DataForSEO keyword metrics for all keywords in column A of the PPC Keywords tab. Use the UK location code and Google as the search engine. Write monthly volume, CPC, and competition score into columns B, C, and D.

When the client wants the enrichment plus a budget model in one prompt

They want the data and a monthly cost estimate without a second step.

Pull DataForSEO keyword metrics for all 200 keywords in column A of the PPC Keywords tab and write volume, CPC, and competition into columns B through D. Then in column E, calculate estimated monthly cost assuming a 5% click-through rate at the average CPC. Write the total monthly budget estimate into cell F1.

The pattern: the data fetch and the calculated columns happen in one prompt, so the budget deck is ready for Thursday.

Try It

Get the 7-day free trial of SheetXAI and open any Excel workbook with a keyword list, then ask it to pull search volume, CPC, and competition from DataForSEO. The DataForSEO integration is included in every SheetXAI plan. For related workflows, see how to pull SERP rankings in bulk into Excel or the DataForSEO in Excel overview.

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